News

We continue to celebrate Women’s Month with a special focus on Women in Business. This week we profile a business started because of a need for suitable nutrition. Nokwanda Shabalala decided to develop her own gluten-free cereal after her son showed an intolerance of most foods in the market.

https://secureservercdn.net/160.153.137.14/zxo.f84.myftpupload.com/wp-content/uploads/2020/01/Newzroom_Afrika..mp4?time=1619938940 Discussion with entrepreneur, Nokwanda Shabalala the founder of True Earth and Mosebetsi Seloane the Investment Management at Gauteng Enterprise Propeller (GEP) about the challenges small businesses face.

Published in Ayiba Magazine. Nokwanda Shabalala’s journey into the FMCG industry is certainly an interesting one. The Fulbright Scholar and Global Leader Fellow comes from the world of finance where she was an experienced investment banker and strategist. Ayiba’s Eyitemi Popo discusses her entrepreneurial journey with True Earth, a range of local gluten-free products sold…

Kaya bizz talking to Nokwanda Shabalala, Founder & C.E.O. Of TrueEarth For mindful parents seeking gluten-free breakfast options for their child’s wellness and improved quality of life. True Earth™ cereals offer a wholesome, locally sourced and made product range, conveniently available at nationwide retailers. TrueEarth™ launched to market in August 2019 in more than 50…

The word ‘fussy’ in the Oxford dictionary is defined as; (adj) “fastidious about one’s needs or requirements; hard to please.” Around the world, millions of people are branded as ‘fussy eaters’ and we seldom delve deeper into the root of the problem. In particular, when it comes to children, we generally accept that some kids…

Nokwanda Shabalala, Founder & CEO of TrueEarthTM, a free-from food products company, has launched the gluten-free breakfast cereals and is on a mission to provide South African families with a range of nutritional free -from products. “TrueEarthTM was inspired by my personal experience dealing with food intolerances” says Nokwanda. The story of TrueEarthTM began when…